Monday, June 04, 2007

London 2012: Shit Logo Unveiled



Those amongst us that were appauled by London's bad luck in getting stitched up with the 2012 Olympics will despairingly point out that the capital is already feeling Olympic Fatigue, as the disruption and spiralling expense alienates the population from the hand-full of middle-class hearties who will actually gain career-points from the whole shambles.

Anyway, now look what they've gone and done. This logo looks like the sort of thing a local authority designer would come up with. Actually, it looks like something seen on a 1980s shell-suit, so beloved of those who are now in charge of athletics.

Disappointing when you consider just how good British art and design is at the moment: this could have been so much better. But of course; the blazers at the Olympic committee wouldn't know that. They've always been too busy being competitve to care about aesthetics.

Tomorrow: Better news; Anthony Gormley's Hayward exhibition.

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