Did you know that the raunchy French sex-hit of the 1960s "J'Taime", was originally an advert for cigarettes called "Gitanes"?
Basically, it was the same music, but instead of the sultry moaning of the young chanteause Jane Birkin, it featured the tobacco-induced coughing of Serge Gainsbourg.
Serge later re-mixed the track after marketing testing amongst the target audience indicated that they'd rather listen to someone having it off than hacking it up.
Jane is now the director of France's leading chain of teeth-whiting clinics.
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